According to voicebot.ai, close to 130 million U.S. drivers use in-car assistants and this number is expected to grow.

However, the current user experience is far from ideal and is limited in its capability. Additionally, self-driving cars presents a new set of potential interactions that have yet to be fully experienced by the public. To address this problem space, our goals were to:
  • Understand the current landscape and emerging trends within the automotive industry
  • Apply conversational design principles to develop a multimodal system
  • Speculate five years out and produce a design concept for the future of mobility